Martha Stewart American Made: NY Summit

Challenge

When one of the most influential entrepreneurs enlists you to bring together high-impact speakers, panelists and innovators for an annual two-day event, you have to get creative. Martha Stewart’s American Made NY Summit is a movement that embodies the American Dream, hosted by the original “maker” herself, Martha Stewart.

Solution

Flying Television secured top celebrity entrepreneurs like Blake Lively and Arianna Huffington to headline the program with keynote speeches and one-on-one conversations with Martha Stewart. Fan favorite, Barbara Corcoran doled out advise on getting your business off the ground during an “Ask the Experts” panel while Tory Burch shared her story to success.

Outcome

Other notable panelists and speakers over the past 5 years of the Summit included: Mayor Michael Bloomberg, Mickey Drexler (J.Crew, CEO), Bobby Flay, Lauren Bush Lauren, Bobbi Brown, Tracy Anderson, Fern Mallis, Christie Brinkley, Neil Blumenthal (Warby Parker, founder), Jane Rosenthal (Tribeca Film Festival, founder), Dylan Lauren, and Alli Webb (The Drybar, founder).

With a reach of 3 million viewers live on Facebook, 100MM impressions on live radio, and 500 attendees in person, Martha Stewart’s American Made NY Summit continues to grown and thrive with FTV’s expert bookings.